Campus & Lifestyle Photography
Created a series of commercial and lifestyle photographs for ESOFT Metro Campus during the early stage of its expansion into Bangladesh. The Bangladesh campus opened in Uttara, Dhaka in 2016, becoming ESOFT’s first international branch outside Sri Lanka. Wikipedia
The photography was designed to introduce the new campus visually and showcase what studying there actually felt like. Rather than focusing only on the building, I captured students, classrooms, computer facilities, library spaces, collaborative learning and everyday campus life, creating a more human picture of the institution.
The images were produced with marketing and promotional use in mind, helping communicate a modern, energetic and student-focused learning environment to prospective students in a new market.
ESOFT itself was founded in Sri Lanka in 2000 and has since developed into one of the country’s largest private higher-education networks, offering programmes across areas including computing, business, engineering and professional development. Esoft Metro Campus
For me, this project was about more than photographing a campus. It was about visually introducing an established education brand to a new country and making the new branch feel active, welcoming and ready for students.
